Where your competition is in Kansas
The largest concentrations of kitchen remodeling companies in our Kansas data are in Wichita, Overland Park, Lenexa, Olathe, Topeka, Kansas City, Lawrence and Dodge City. Competition for the map pack is heaviest there, and so is the reward: the same review count that dominates a small town is invisible in Wichita.
The map pack in Kansas
In Kansas, 54.7% of kitchen remodeling companies have fewer than ten reviews. That is the good news if you have twenty: most of your local competitors are not trying. The bad news is that the three shops in the map pack for Overland Park searches are not in that group. They are near 58 reviews and they ask every customer.
The website gap in Kansas
28.3% of Kansas kitchen remodeling companies list no website on their Google profile, more than the national 18.3%. Nationally, kitchen remodeling companies with a website have a median of 13 reviews against 1 without. A five-page site with tap-to-call and a page per service is the cheapest gap to close.
How Kansas compares
Of the 43 states in our data, Kansas ranks 26th for the number of kitchen remodeling companies, 38th for median review count, and 5th for the share with no website, which leaves more room than most states for a shop that builds a real site. The review bar is lower than in most of the country, so a few months of asking every customer moves you up fast.
| State | Listed | Median reviews | No site |
|---|---|---|---|
| Kansas | 53 | 6 | 28.3% |
| Illinois | 288 | 11 | 13.5% |
| Indiana | 77 | 11 | 23.4% |
| Iowa | 40 | 15.5 | 12.5% |
| Michigan | 213 | 15 | 14.1% |
| Minnesota | 103 | 9 | 8.7% |
| Missouri | 109 | 10 | 15.6% |
| Nebraska | 23 | 9 | 26.1% |
| Ohio | 237 | 18 | 8% |
What to do first in Kansas
- Put up a real website if you are in the 28.3% without one. Service pages, city pages for Wichita, Overland Park, Lenexa, tap-to-call on every screen.
- Set a review velocity. One review per job day, asked at the door, moves a 6-review shop past the Kansas 75th percentile (20) within a year. The guides have the scripts.
- Finish the Google profile: primary category, every service you offer, real job photos, and hours that match reality. It is free and it is where Kansas customers decide.
- Follow up every lead within five minutes. Speed to lead beats ad spend in a trade where the customer is collecting three quotes. The calculator shows what slow replies cost.
- Then, and only then, spend on ads. Pointed at a profile with 6 reviews and no website, ads pay for your competitor's education. Pointed at a finished profile, they work.
The full national picture, with percentiles, ratings and hours, is in the benchmark report. The method is on the about page.